You Know You Need A Calling Program… Now What?
If you’ve come to the conclusion that it is time to implement a calling program for sales, there are a few considerations to resolve before you can proceed. Now that you’ve come to a point where it’s clear that in order to meet your sales goals you need a consistent, targeted calling program, there are […]
The 3 Words That Will Change Your Close Rate
Type “how to think like your buyer” into any search engine and you’ll receive countless links to webinars, publications, marketing conference invitations, online classes, and regular old books. The Words That Will Change Your Close Rate You could spend hours online reading white papers and parsing data but in our experience, thinking like your […]
Setting Goals for B2B Lead Generation in 2021
How will you invest your business development dollars? The business world has experienced many shifts and turns in 2020, and your goals might look a bit different than you had initially expected. However, having goals set and ready (and understanding they may change) is important as we head into 2021. With the pandemic, […]
How to Maximize Virtual Trade Show ROI
Trade shows have been and continue to be an important part of business for many companies. Yet in 2020, the number of organizations planning a virtual event doubled. With the majority of trade shows facing cancellation in 2020 and the forecast for 2021 predicting a similar, socially-distanced year, it is likely we will continue […]
The State of Cold Calling Since COVID-19
Since the start of COVID-19, there has been some uncertainty as to which businesses would still benefit from B2B cold calling. How has COVID-19 affected this tactic, and what does the state of cold calling look like since the pandemic began? Heavily impacted businesses The pandemic hit some businesses harder than others. Some have closed their […]
3 Ways to Create a Sense of Urgency on a Sales Call
Creating a sense of urgency on a sales call can mean the difference between engaging in a conversation with a decision maker, or getting quickly ushered off the phone. B2B cold calling remains a successful method for lead generation and is even more so if callers can gain the attention of a prospect […]
What is Your ABM Strategy Missing?
What is ABM? Account-based marketing (ABM) is a highly focused approach to B2B sales and marketing through which target accounts are treated like their very own market and receive tailored messaging. It involves a deeper level of personalization and relationship nurturing than other lead generation methods, which typically involve approaching many prospects with blanket messaging […]
JMS Elite and Agile Frameworks – A Partnership for Success
“We have seen 30% year-over-year revenue growth through new deals since we have engaged with JMS Elite, and 94% of all closed deals in 2019 can be attributed to JMS.” — Alan Littman CMO, Agile Frameworks About Agile Frameworks Agile Frameworks is a SaaS software platform that provides engineering services companies the ability to manage […]
3 Signs It’s Time to Outsource Your B2B Lead Generation
Perhaps you’ve reached a point where the top salespeople in your company spend much of their time at the end of the pipeline using their sales talent to close the deal. It is great to have your well-versed salespeople in this position and oftentimes it is exactly where they should be; it takes true skill […]
3 Added Benefits of Quality B2B Lead Generation
The obvious benefit of a quality B2B lead generation campaign is filling the sales pipeline with highly qualified leads that have a real chance of leading to a sale. In addition to qualifying leads and creating business opportunities, there are a number of other benefits that can be gained when the caliber of salespeople making […]
B2B Sales – A Guide to The Benefits of Outsourced Lead Generation
You understand that outsourcing is a viable option to integrate into your B2B sales program. You’ve heard that bringing in the experts to spearhead a lead generation program can have far-reaching benefits. Yet, you’re still not convinced of the benefits of outsourced lead generation for your company or your bottom line. An apprehension to outsourcing […]
3 Reasons Why Companies that Sell Products Should Engage in B2B Telemarketing
In 2009 JMS Elite had its first opportunity to represent a client in a new-to-us industry – complex products. Up until that point, the vast majority of our clients were those selling business software solutions and consulting services, with almost no clients that sold high-ticket products. With great success in that market (the client still […]
The Pitfalls of Appointment-Only Lead Generation Services
When searching for outsourced lead generation services, one of the most popular results is “appointment-only” or “pay for performance” firms that promise to make the calls and return with a list of appointments to hand off to a sales team. As an entrepreneur or sales manager in need of a healthy sales pipeline, these services […]
Engage Your Target Audience with B2B Telemarketing
B2B telemarketing is a proven and successful method of sales that connects you directly with your target audience. It’s a chance to engage and build trust. To cultivate authentic conversations and to gain more qualified leads. Knowing precisely what type of customer to target—and how to engage with them using B2B telemarketing—will lead to more […]