3 Ways to Evaluate Your Lead Generation Performance

3 Ways to Evaluate Your Lead Generation Performance
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Unfortunately, the perfect sales team does not exist- but measuring the performance of your lead generation strategy can reveal weaknesses and opportunities in your strategy that can help to optimize your team. To optimize your sales team’s performance, you must have a dynamic strategy that includes a methodical evaluation process. Follow these 3 steps to […]

4 Ways to Create a Positive Customer Experience in B2B Sales

4 Ways to Create a Positive Customer Experience in B2B Sales
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In an increasingly digital world, customer experience is more important than ever. Though many times we are not meeting prospects face-to-face, it is vital to create meaningful interactions. This will help you foster better client relationships, and will differentiate you from the competition. For more effective B2B sales calls, your organization needs to provide an […]

3 Reasons Why Your Outsourced Business Development Failed

outsourced business development failed
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Outsourced professional business development works, and it can provide a great ROI.   When you hire a team of experienced professionals whose sole purpose is to make the calls and have meaningful interactions with prospects, you will see your sales pipeline increase with qualified leads.   We have met with clients, and spoken with many […]

Social Media Changes – Why Real Connections Still Matter

Social Media Changes - Why Real Connections Still Matter
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  How social media platforms share your information is not under your control, so relying on them to make connections and drive B2B business development efforts is not a solid plan to increase sales.   Recently, another of JMS Elite’s co-founders, Jim Scaparotti, published a blog addressing the need for an integrated approach to lead […]

3 Ways to Increase Sales Opportunities at Conferences and Trade Shows

Sales Opportunities
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What to do before, during, and after an industry conference or tradeshow to maximize ROI and increase sales opportunities. How do you optimize your presence at a large industry conference? Chances are, if you are attending a conference, you or your company have spent significant money to be there. Tens and hundreds of thousands of […]

The “Secret Sauce” to Successful Teleprospecting

The “Secret Sauce” to Successful Teleprospecting
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The Teleprospecting List Having worked in this business for more than 20 years – 13 of those at the head of a successful teleprospecting firm, I know that there is value in getting down to the basics and discussing the fundamentals and good practices for a successful teleprospecting campaign. Our firm is focused on teleprospecting […]

Spotlight: Navy SEALs – Extreme Leadership

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  U.S. Navy SEALs. Not many words in the English language command such instant recognition or deserve more honor and respect. But what is their secret? What makes their form of leadership work? Is it something you can replicate in your industry, your company, your position? Open your imagination to the possibilities as you read […]

Cleveland, Ohio: A Great Place to Live, Work and Start a Business

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  In my most recent blog post about Chance Meetings and Networking Your Business, I described several instances where a random meeting led to a successful business relationship.   One of those meetings was on an airport shuttle in Florida, and it happened because both the gentleman sitting beside me and I hail from Cleveland, […]

Chance Meetings and Networking Your Business

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  Success in the complex B2B sales world is most often started by engaging in meaningful interactions with an executive decision maker or key evaluator. If you’ve read my thoughts on this before, you know that I believe a good conversation, a meaningful interaction, with a prospect is what it takes to get to the […]

NRF Big Show Focuses on Strong Demand for Technology

NRF Big Show Focuses on Strong Demand for Technology
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This year’s National Retail Federation’s Big Show 2014 gave us the opportunity to touch base with great companies, including our clients, Amazon and Logility. We were impressed with NRF’s line-up of speakers and roundtable events emphasizing technology’s continued influence on the industry. It probably comes as no surprise that retail will continue to be revolutionized […]