3 Ways to Evaluate Your Lead Generation Performance
Unfortunately, the perfect sales team does not exist- but measuring the performance of your lead generation strategy can reveal weaknesses and opportunities in your strategy that can help to optimize your team. To optimize your sales team’s performance, you must have a dynamic strategy that includes a methodical evaluation process. Follow these 3 steps to […]
4 Ways to Create a Positive Customer Experience in B2B Sales
In an increasingly digital world, customer experience is more important than ever. Though many times we are not meeting prospects face-to-face, it is vital to create meaningful interactions. This will help you foster better client relationships, and will differentiate you from the competition. For more effective B2B sales calls, your organization needs to provide […]
3 Reasons Why Your Outsourced Business Development Failed
Outsourced professional business development works, and it can provide a great ROI. When you hire a team of experienced professionals whose sole purpose is to make the calls and have meaningful interactions with prospects, you will see your sales pipeline increase with qualified leads. We have met with clients, and spoken with many […]
Social Media Changes – Why Real Connections Still Matter
How social media platforms share your information is not under your control, so relying on them to make connections and drive B2B business development efforts is not a solid plan to increase sales. Recently, another of JMS Elite’s co-founders, Jim Scaparotti, published a blog addressing the need for an integrated approach to lead […]
3 Ways to Increase Sales Opportunities at Conferences and Trade Shows
What to do before, during, and after an industry conference or tradeshow to maximize ROI and increase sales opportunities. How do you optimize your presence at a large industry conference? Chances are, if you are attending a conference, you or your company have spent significant money to be there. Tens and hundreds of thousands of […]